Innovit Labs

Cost to create a Video Streaming app like Peacock

6 Minutes Read

App Development


June 2024

Video Streaming App Section

Peacock - Unlocking NBCUniversal's Entertainment Universe

In the expansive world of video streaming, Peacock stands out by offering a diverse array of content from NBCUniversal, featuring popular shows and movies. Let’s explore what makes Peacock a compelling choice in the competitive landscape of digital entertainment.



Peacock, powered by NBCUniversal, redefines video streaming with its extensive library of content. From beloved TV series to blockbuster movies, Peacock delivers entertainment tailored to diverse viewer preferences, enhancing the streaming experience for users.

Why Peacock Stands Out

Peacock distinguishes itself through

1. Content Variety

Offering a rich selection of content from NBCUniversal, including classic favourites and exclusive originals, catering to every viewer’s taste.

2. User Experience

Providing a seamless and intuitive platform for streaming, with personalised recommendations and user-friendly interface design.

3. Accessibility

Supporting multiple devices and platforms, ensuring viewers can enjoy their favourite shows and movies anytime, anywhere.

Cost of Developing

an App like Peacock

For entrepreneurs considering developing a video streaming app similar to Peacock, the initial investment typically ranges from $100,000 to $500,000. This investment reflects the potential for profitability in the competitive streaming industry.

Features To Include

for Video Streaming Apps like Peacock

Developing an app similar to Peacock requires integrating essential features for an enhanced streaming experience:

1. Content Library

Curate a vast library of TV shows, movies, and original content to cater to diverse viewer preferences.

2. Personalised Recommendations

Utilise AI-driven algorithms to suggest content based on viewer preferences and viewing history.

3. Multi-device Compatibility

Ensure seamless streaming across various devices, including smartphones, tablets, smart TVs, and gaming consoles.

4. Offline Viewing

Enable users to download content for offline viewing, enhancing convenience and accessibility.

4. Streaming Quality Options

Provide adjustable streaming quality settings to accommodate different internet connection speeds and preferences.

How to Develop

a Video Streaming App like Peacock?

Embarking on the journey to develop a video streaming app similar to Peacock involves a strategic approach:

1. Market Research

Identify target demographics, analyse viewer preferences, and study competitors to refine your app’s content strategy.

2. Feature Planning

Define core features such as content licensing, streaming quality, user profiles, and payment integration, aligning with Peacock’s entertainment offerings.

3. UI/UX Design

Create an engaging and intuitive interface with easy navigation, visually appealing layouts, and seamless content discovery.

4. Technology Stack

Select robust technologies for video streaming, content management, user authentication, and data security to ensure optimal performance and scalability.

5. Testing and Quality Assurance

Conduct comprehensive testing to ensure compatibility, usability, and reliability across different devices and operating systems.

6. Deployment

Launch the app on major platforms like iOS, Android, Roku, Apple TV, and others, complying with platform-specific guidelines and optimizations.

Why Peacock

Makes a Difference in the Industry

Peacock’s extensive content library, intuitive user experience, and multi-device accessibility cater to the evolving preferences of digital consumers. Its partnership with NBCUniversal ensures a constant stream of quality entertainment, making it a preferred choice among streaming enthusiasts.


Peacock redefines the video streaming landscape by offering diverse content from NBCUniversal, backed by a seamless user experience and innovative features. As streaming habits evolve, Peacock’s commitment to quality entertainment and user satisfaction underscores its significance in the competitive world of digital streaming.

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