Project Description
MotoDealz is a dynamic marketplace for pre-owned two-wheelers, centered around a real-time auction model. Innovit Labs focused on high-concurrency performance, building a bidding engine that updates instantly to prevent bid clashes, along with an integrated chat system for post-auction negotiations.
Problem
The used vehicle market is historically slow and opaque. Sellers struggle to get fair prices due to lengthy negotiation processes on classified sites, while buyers lack the tools to bid competitively in real-time, often missing out on deals due to platform lag or poor communication.
- Problem 1
Traditional classifieds are slow; pricing is opaque and negotiations take days.
- Problem 2
Managing real-time bids from hundreds of users simultaneously requires low-latency infrastructure.
- Problem 3
Trust is a major issue in used vehicle sales.
Solution
We engineered a high-speed auction platform designed for immediacy. By utilizing WebSocket technology for real-time data transfer, we ensured that every bid is recorded and displayed instantly. We combined this with secure chat features to bridge the trust gap between buyers and sellers.
- Solution 1
Engineered a WebSocket-based auction engine with <100ms latency to handle live bidding wars smoothly.
- Solution 2
Built an in-app chat module that unlocks only after a bid is won, streamlining the final negotiation.
- Solution 3
Implemented a listing verification flow where sellers upload standardized bike details and images.
Design Process
We follow a structured UI/UX design process focused on research, strategy, and seamless execution to create digital products that engage users and drive business results.
Workflow Scenario
A seller lists a bike with a base price. The auction goes live for a set duration. Buyers place bids in real-time, watching the price counter update instantly. When the timer hits zero, the highest bidder wins. A chat window opens, allowing the buyer and seller to arrange a test drive and final payment.
The Result
MotoDealz brought the excitement and speed of live auctions to the used bike market. The real-time technology created a sense of urgency, resulting in faster sales cycles and better price discovery for sellers. The integrated chat kept the transaction secure within the platform ecosystem.
Client feedback
We’re excited about the Äike T redesign. The team delivered a clear & intuitive experience across web and mobile, which makes it easier for users to buy or rent scooters. Their thoughtful approach to navigation, plan comparisons, and overall consistency has improved engagement and strengthened our brand’s presence in urban mobility.
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